Top New CMS For E-Commerce Stores: Despite global economic uncertainty, ecommerce sales continue to grow at a steady clip, accounting for 14.3 percent of all retail sales globally. More intriguingly, eMarketer predicts that ecommerce will account for 23% of total global retail sales by 2023. This screams opportunity for businesses seeking to establish or expand their online presence!

Naturally, a thriving industry attracts its fair share of risk-takers, so competition heats up by the day. However, if you’re considering becoming an ecommerce entrepreneur, the best place to start is by researching the ecommerce CMS landscape.

Let’s delve into the world of ecommerce content management systems. We’ll look at what they do, whether you need one for your online store, and which CMS is best for ecommerce.

WHAT IS  CMS?

CMS stands for the content management system which is used mainly to edit, modify the content and the visuals of the content to make it look appropriate. For E-commerce software development, it becomes really important for the management system to make suitable content. The main sources are usually products for sales.

Content management systems provide the power to integrate your online business with technicality and creativity. It gives you overall control, from stock count to SEO, Ad campaigns to online invoices.

Everything becomes pre-organized and well managed. Seamless connectivity and real-time updation offered by many CMS applications give users an upper hand over any other competition.

The highly intuitive UI and UX offered by this software make it more comfortable and desirable for clients. Customized email notifications based on clients’ interests provide a better opportunity to convert your leads into sales.

Access to multiple payment gateways is also offered by various CMS platforms. These worldwide used payment gateways give assure safe transactions to every customer.
Also, Mean stack development plays a major role while developing websites. It makes the transaction of payment easier for the clients. It is flexible and provides a quality user interface.

The ability to track the work and performance of every individual associated with the company, and working on the backend makes it easy for the business owner to monitor his/her staff.
Nowadays as the idea of dropshipping business ideas are trending many CMS software are offering discounts and even free registrations to new users.

FEATURES OF CMS:

The following are some outstanding features of content management systems:

  • Installing and upgrading wizards
  • SEO
  • Customization of templates for changing designs
  • Audit log integration
  • Platform for collaboration
  • Extensibility and modularity
  • Reduce the need for new code Version management
  • Functionality for individuals and groups

Creating Content

CMS lets you easily create, edit, and publish content. Easy features of creating and editing such content help you save your time and utilize it for more productive work.

Reporting and content management

Big businesses are often managed by a team of elite people rather than just an individual, CMS features help you track the work and contribution of every individual working on a different niche of your website.

Features like reporting tools and dashboards help you to keep tabs on different categories of content, like content that is under process or content which is dedicated to a particular product or service.

Features like link management help you update and keep your products with continuity even if you are fond of changing and customizing your pages regularly. Therefore even if you change the page of a particular content it will be easy for users to surf through it any time they further visit.

Security

To run a successful online business you need creativity, analytics and most importantly trust, there is no physical store for your clients to see your ethics themselves, your services and privacy is the only thing they seek, you might have worked very hard to gain their trust and support but one data leak or security breach can destroy all your reputation and image.

here is where the security features of CMS software come into action and help you secure your website and business. You can also choose a third-party security feature all you need to make sure is your security software is fully compatible with CMS software.

Personalization and analytics

Creating a web page and using CMS software to maintain stock and sales is not enough to generate maximum leads, you need to perform SEO on your web page, CMS software has your back even here.

You can easily optimize your content for search engines, social media, or ad campaigns. Liberty to make customized product descriptions helps business owners to reach more and more customers with precise targeting with the help of SEO.

Features like analytics help you identify where you are performing well or underperforming, the data is so precise that it can predict which age group is interested more in your products. This gives further clarity to owners of their target consumers.

Essential benefits of CMS

There are some vital benefits of using the content management system to power your business website:

  • For any business sizes: CMS is considered an excellent eCommerce solution for any business need. The system brings flexibility, simplicity, and scalability to all business sizes (small businesses, mid-market, and enterprises). It enables store owners to organize and keep track of the content on their websites with ease.
  • Friendly with users: The content management system is a user-friendly program that enables admins to upload any file and data in the blink of an eye. CMS requires no complex process with the aim of content optimization.
  • Smooth and quick integration: CMS provides a simple and quick process for integrating content into your website. CMS sites include dynamic web content that allows information to be updated or published as needed.
  • Accessibility from any location: Because the interface is typically browser-based, a CMS can be accessed by anyone from any location. Administrators only need to use a computing device that is connected to the Internet. In the midst of daily life’s hustle and bustle, the outstanding feature of CMS enables store owners to do remote work, exceeding their goals from wherever they go.

TOP 7 E-COMMERCE CMS FOR ONLINE BUSINESS

SHOPIFY

Started in 2006 by Tobias Lutke and Scott Lake as an online store. Today, Shopify has become one of the best cms to start your online business. It provides its user an easy way to set up a website for e-business. It contains tools that are easy to learn and then implement to create an appropriate website.

As of May 2021, the platform has been used by more than 1,700,000 businesses in 175 countries to create online business websites. It consists of high-level e-commerce cms and a shopping cart that offers a Search engine optimization feature.

Many themes and layouts are provided which are free or paid to enhance the look of the website. The fee for basic Shopify is $29 per month and that for advance Shopify is $299 per month. various advantages are:

● Provide an SSL certificate
● No cost for shipping
● Get a credit card with no extra fees
● Provides automatic shipping charges to the customers by FedEx, UPS, etc.

MAGENTO

Magento was released on August 31, 2007. It is also used to develop websites for online businesses. It is written in PHP and allows the user to add various themes and colors to the websites suitably. Magento is an open-source e-commerce CMS especially designed for e-commerce use.

Giant brands like Coca-cola, FoxConnect are using Magento to develop their websites. Previously, there were mainly two levels at Magento: Magento Go and Magento Professional Edition.

It has the support of a community comprising into1150 company partners and over 360,000 developers. It is considered one of the leading e-commerce CMS as it provides supports to all sizes of businesses.

Small and medium businesses are recommended to use the free version of Magento. Magento 2 Premiere extension provider has made Magento one of the most popular cms solutions.

Features:

  • For eCommerce website builders, a simple drag-and-drop solution is available.
  • Customize your content and promotions.
  • Relevant product recommendations make it simple to increase engagement and sales.
  • Create a personalized shopping experience for your customers.
  • Stores can be easily created, previewed, and scheduled thanks to an intuitive and user-friendly interface.
  • Make use of built-in themes that are responsive and SEO-optimized for any device.
  • Integrate with business-to-business functionality.
  • In one location, you can update and manage data from multiple sources.
  • Intelligent inventory management and order management to support multi-channel marketing

Also Read:

eCommerce software development life cycle

Best Website Builders for Small Business

Woocommerce

WooCommerce is again an open-source platform used for WordPress. It is a simple CMS used for online store management. Small businesses to large-sized businesses use this open-source software to create a website easily.

It offers no shipping charges to its customers based on location and ordered products. WooCommerce also has the feature of refunds to the customers after order fulfillment and it automatically calculated the taxes and shipping costs according to the location.

Features

  • Setup of a simple store
  • Payments that are flexible and secure
  • Accept major credit cards, payment gateways, and support deposits.
  • Order management is simple, thanks to a modern and clean interface.
  • Make a mobile app for iOS and Android.
  • Provide a massive library of free and paid extensions ranging from store enhancements to marketing integrations, multichannel to point of sale.
  • Customization is limitless.
  • Product categories are simple to manage.

OPEN CART

Open cart is an open-source eCommerce platform used for e-commerce management. A website builder which has created up to 900,000 websites till now. It is a popular cms platform because it is easily accessible, multi-channel, and user-friendly. It has over 110,000 registrations and is a completely free cms software.

It also contains an automatic shipping charges feature according to the location of the consumer.

Features

  • The administrator dashboard provides a comprehensive overview of total orders, sales, customers, and sales analytics.
  • Users and user groups have separate access.
  • Manage multiple stores from a single administrative interface.
  • Include various product variables.
  • Include a built-in affiliate system.
  • Provide discounts, coupons, and specials.
  • Allow for the creation of your own backups and restorations.

BIG-COMMERCE

It is a cms eCommerce management software that is used to build attractive and interactive online business websites. There are over 150,000 websites made through Big Commerce. Brands like Kodak, Toyota, and Notari have been customers of Big commerce for years.

It has various templates and layouts to design your website accordingly. It consists of over 130 paid themes and around 12 free themes. The different versions are as follows:

Standard: $29.95/month, Plus: $79.95/month and Pro: $249.95/month. The complete product is managed by one control panel.

Features

  • Pages can be easily created and edited using drag-and-drop solutions.
  • Simple checkout customization
  • Make your site mobile-friendly by incorporating WordPress.
  • Over 70 native discounts and promotions are supported.
  • Accelerate the loading of your website with Google Cloud Platform infrastructure, Google AMP, and Akamai Image Manager.
  • Product suggestions
  • Sell through multiple channels
  • Enable business-to-business functionality.
  • Help with cross-border fulfillment
  • Sell in several currencies.

SQUARESPACE

Squarespace is a website building and hosting cms software. It is a management system that provides software as a service (SAAS) and has different integration methods. It has many drags and drops widgets to beautify the websites of the clients. Squarespace eCommerce provides online businesses to set up their websites.

$26 to $40 per month is the basic range to build a website on the Squarespace platform. One advantage of this software is that it provides discounts on sales and gift cards too.
The client has the benefit to sell an unlimited number of products on the software.

Features

  • Unlimited product sales
  • Use a powerful shipping calculator to calculate your shipping fee.
  • Gather customer email addresses in order to create mailing lists.
  • Subscriptions that are paid on a monthly or biweekly basis will allow you to repeat your sales.
  • It is simple to provide discount codes and gift cards.

DRUPAL COMMERCE

Drupal commerce, initially released on 23 August 2011 is a native cms platform managed by the Drupal content management system. Brands like Fooda, Guerlain, and Lush are the clients of Drupal commerce. It is a highly flexible and extensible website builder. There are various marketing tools and payment methods.

Wrapping up

The highly intuitive UI and UX offered by this software make it more comfortable and desirable for clients. Customized email notifications based on clients’ interests provide a better opportunity to convert your leads into sales.

Access to multiple payment gateways is also offered by various CMS platforms. These worldwide used payment gateways give assure safe transactions to every customer. While deciding the open-source eCommerce solution to be used to build your website, one must be aware of the various features offered by different cms platforms.

Also, every website must have a suitable theme, templates, and layouts according to the business. So, it is equally important to look upon the type of website to be created for setting up an online business.

eCommerce Trends and Statistics

E-commerce has progressed from an untrustworthy craze to a mainstream tide that has lifted all boats. Even though cyber-shops were available, consumers took a long time to adopt because they preferred not to give their personal and credit card information to a third party; instead, they preferred to put up with long lines, parking issues, weather issues, and wobbly shopping carts to be safe. This, however, is no longer the case.

The sale of consumer electronics, apparel, and accessories dominates the online retail sector, which is one of the largest segments of e-commerce. According to Forrester Research, online retail sales will surpass traditional sales for at least several years, with the research firm predicting that online retail sales will reach $370 billion by 2017, fueled by smartphone and tablet penetration as well as increased investment in online sales by traditional retailers.

The Industry Growth

According to the US Commerce Department, online retail sales in the United States totaled approximately $194 billion in 2011. By 2013, this figure had risen to $262 billion, a 13.4 percent increase over the previous year. Fifty retailers account for 80% of this market, and pure-play online retailers generally outperform brick-and-mortar brands that have expanded online in terms of speed and dynamics. Consumers’ expectations have risen, and online retail has become more competitive.

According to non-adjusted estimates released this morning by the US Department of Commerce, e-commerce sales remained strong in 2015, totaling $341.7 billion for the year, a 14.6 percent increase over 2014’s $298.3 billion. Furthermore, a new Forrester report titled “U.S. Cross-Channel Retail Forecast, 2015 To 2020” predicts that online sales in the United States will grow at an average annual rate of 9.32 percent over the next five years.

“Mobile phone screen sizes have gradually increased in size, and wireless networks are better than ever, making web browsing easier than ever,” report Author and Forrester Principal Analyst Sucharita Mulpuru wrote. “In addition, consumers are becoming more accustomed to carrying their phones with them everywhere, and shopping is a byproduct of that ubiquity.” “We expect mobile network speed and availability to continue to grow rapidly, which should significantly catalyze how much people use their phones to shop and how quickly they can retrieve information,” Mulpuru said.

The trend has not been much different in the rest of the world. According to eMarketer, retail e-commerce sales will account for 7.4 percent of the global retail market, or $1.671 trillion. By 2019, that share will have risen to $3.578 trillion, despite retail e-commerce accounting for only 12.8 percent of total retail purchases.

Business to Business

Because of the accelerated migration of manufacturers and wholesalers from legacy systems to open, online platforms, business-to-business (B2B) online retailing has grown significantly. B2B companies have begun to abandon legacy systems in favor of electronic data interchange, which is costly and time-consuming to manage. Instead, businesses use online platforms because they allow retailers to easily transact goods and services from anywhere in the world. Indeed, the business-to-business (B2B) online retail market is expected to double the size of the business-to-consumer (B2C) online market by 2020, generating revenues of 6.7 trillion USD.

According to Frost & Sullivan, global B2B e-commerce sales will reach $12 trillion by 2020, up from $5.5 trillion in 2012, representing an 8.11 percent compound annual growth rate. Geographically, the B2B online retailing market will be led by China and the United States. According to Forrester, B2B e-commerce in the United States will grow from $855 billion in 2016 to $1.13 trillion by 2020.

“As a result,” Frost & Sullivan Visionary Innovation Group Team Lead Archana Vidyasekar explained, “private industrial networks, where specific companies come together to exchange products, and public marketplaces, which are used for on-the-spot purchasing, have gained prominence over the last decade.” “Because businesses buy more than they sell online, seller-driven B2C-type open public networks will assist sellers in gaining more visibility and storefront capabilities.”

On the other hand, retailers will face significant challenges when implementing B2B e-commerce tactics because, unlike in the B2C setting, prices are volatile and volumes are high in the B2B e-commerce setup. As a result, this type of setup necessitates a versatile shipping and logistics solution, as well as numerous tax and regulatory considerations. Aside from these clashes, there are other notable challenges in the implementation of marketing and educational initiatives in the B2B context, as the products are much more complicated and sophisticated to figure out how they work and integrate with other systems that are already in place or being considered for purchase.

Business to Customer

According to Statista, revenue in the eCommerce market for “clothing and shoes,” “consumer electronics and physical media,” “food, cosmetics, and pharmaceuticals,” “furniture & home appliances,” and “special interest” increased to $313,980.5 million in 2016.

The above bar graph depicts the forecasted revenue growth of the selected market in million US dollars for each year. Furthermore, as shown in the line chart below, the average revenue per user (ARPU) in the selected eCommerce market was $1,842.57 in 2016.

Furthermore, according to a recent report by Research and Markets, with the growth of online retail in emerging markets such as Asia-Pacific, the Middle East, and Africa complementing the substantial market size of established markets, global sales are expected to surpass one trillion US dollars this year, according to various sources cited in this publication.

One of the key findings of the report is the rapid growth of Internet connectivity, with the number of Internet users in Africa increasing at a three-digit percentage rate. Although Internet penetration and online shopping adoption rates in Africa, Latin America, and some emerging Asian markets are far lower than in leading markets such as Germany, the United Kingdom, and South Korea, these regions continue to have a high potential for B2C E-Commerce adoption.

Top New CMS For E-Commerce Stores